วันศุกร์ที่ 31 สิงหาคม พ.ศ. 2555

Social Media Is An Asset To Your Legal Practice Marketing - Not A Risk



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Solicitors and legal professionals seem to be frightened of blogging. Hardly surprising when you consider yours is a profession in which the written word constitutes a trail of evidence. Taking a look at legalese in any form, with its lack of punctuation and its endless clauses, would make anyone afraid of writing a blog: the whole legal profession, after all, has been brought up to believe that any written words that are not couched in legalese are right away suspicious because their meaning can be twisted in a court of law.

The ill-fated high profile cases of jurors contacting defendants using Facebook haven't helped. In the minds of the legal eagles, the social network is unguarded, tricky to control and potentially libellous or prejudicial.

In fact, it's extremely fruitful ground for law firms, particularly firms looking to break new ground in terms of contact and connection. Law is perfect for blogging, because it's such a tortuous and mystifying profession to outsiders " and because expertise in completely different areas is frequently required by your network of associated firms and professionals.

The blogosphere makes rapidly rising stars out of genuinely authoritative voices. A viral legal blog can get exponential levels of attention for your company within the law community and its associated professional spheres " exactly the places you need to cast around for new business.

The trick is to write engaging, precise blogs that show you to be an expert in your chosen field. If you are a conveyancing law firm, write authoritative, snappy blogs about current issues in conveyancing. If your area of expertise is divorce law, write the same kind of stuff but for divorce issues.

The tone of a legal blog needs careful consideration of course. The blogosphere traditionally responds to opinionated posts, or to posts that display a new angle on a current topic. Neither of these things is beyond the reach of an intelligent lawyer or law firm.

Admittedly, opinionated entries swerve slightly in the direction of the content management issues alluded to at the top of this post: if you are nervous about the public image of your firm you are unlikely to want to start spouting strong opinions. That said, as long as you do it intelligently there is no reason why your firm cannot blog in an opinionated fashion about its own area of expertise. An expertly arranged set of opinions or advice pieces can set you apart from the other law firms, as a go-getter with a bit of energy to you.

The mechanics of translating authoritative blog posts into business are pretty simple. Your blogs get attention from complementary firms and businesses, who discover them because you are posting on topic strands that are pertinent to your area of law. The posts spark their interest and so they take a look at your website. Enough posts making sense on current topics and you'll start a following, which routinely comes to you for help.

I am a social media marketing professional and Managing Director of Panther Interactive Marketing a social media marketing agency http://www.socialmediastrategy.org.uk/ Panther was founded in 1994 & has clients across the UK, with a focus in the midlands - Nottingham, Derby, Leicester & London areas. Panther Interactive Marketing specialises in social media, social media marketing and social media networking as well as more traditional marketing methods. We help clients blend their social media into their overall marketing mix. Panther's team help businesses grow in the UK and internationally with measurable ROI.

We offer social media courses and training to businesses from large multinationals to small home based businesses. We also have a wide range of packaged and bespoke social media services that we offer at very competitive rates.

We also run a UK focused Social media | Marketing | Web 'monster job board' which is packed with social media, marketing and digital marketing jobs http://www.marketingjobsuk.uk.com/




วันพุธที่ 22 สิงหาคม พ.ศ. 2555

4 Smart Ways To Create Passive Income



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What is passive income? It is a form of income that keeps paying you after the initial effort to establish it is done.

If you would like to know how to do this, keep reading.

Passive income is not exclusively a tool for the rich. They may be the first to realize how to use it, but you can find out the same information that they already know to increase your monthly income and overall net worth.

The goal of passive income is to capitalize on what work you have already done.

It frees you up to spend time with family and friends or to pursue another business venture.

Either way, it is a win-win situation for you and your business.

So, without further ado, here are some ways that you can set into motion a passive income stream.

It will take work on the front end to get things set up, but you are striving for an income source that will keep on giving so that's okay.

Passive Income Strategies

Affiliate Programs

You are not limited to one affiliate program at a time but make sure you choose your programs wisely.

Do some research to find one that is compatible but not in direct competition with your product or niche.

Set up a blog or website to promote it and be sure to use all of the tools in your affiliate toolbox in order to maximize your traffic and profits.

Once all is set up and you have developed a workable system, watch your hard work pay off.

Write Content

Sites like Associated Content pay for content once but also offer an incentive program that continues to pay each month.

Promote your content on your website and social networking sites to increase your page views and monthly payments.

Try Advertising

This can be Google AdSense or another service where you promote certain services and get paid per click or conversion.

Choose a program that works best with your business and it will probably require research to find the best keywords but once you find out you are on the right road, stick with your system to continue to pull in dollars.

Maximize Your Product Offerings

How can you do this? You can take the content that you have been posting on your website.

Combine this into booklet form and create a workbook that you offer in your site store or on eBay.

Turn that group of content into an audio series that you offer to your customers.

Want to tease them? Give away a special report based on this series to those who sign up for your mailing list.

Then create an email series to entice them to buy the larger ebook you can compile.

One set of content can spawn audios, videos, workbooks, teleseminars, podcasts, ebooks and more.

The initial work was done upfront with the content and very little needs to be done to turn it into something more.

You can start creating passive streams of income with these ideas and when you are ready to venture further then set up a strategy session and we can discuss other ways to create more income for you.

I hope that this information has been helpful to you and if so I'd love to hear about it!

Please leave me a comment letting me know at least one tip that you plan to use immediately because you're know it will make a difference in your business.

Have an amazing day!

Pam Lawhorne

I teach entrepreneurs and business owners how to use social marketing to increase their income while building their brand and their business.

For additional tips and training, please visit http://www.pamlawhorne.com/




วันจันทร์ที่ 6 สิงหาคม พ.ศ. 2555

Review of Tim Bekker's Make Me a Millionaire - Is It Worth a Try?



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If you are trying to make a living on-line, you might have been promised a hundred times that you just push a button and the millions will come to you, haven't you? We all go through that phase, until we realize that the only money the guy is making is coming from people like us, falling for the hype. I have been through this, and you might as well. In the below review I am going to explore if Tim Bekker's Make Me a Millionaire is just another scam or a legitimate training program.

If you are not familiar with the name Tim Bekker, he is the guy who has been Clickbank's number one affiliate a couple of times, and has been in the top 100 for years. He is doing it using special affiliate marketing strategies, and I think he is clever. The best way to do business online, still, is to have your own product, and Tim Bekker decided to create some teaching other online marketers to master the strategies he is using at the moment.

Why is Tim Bekker's Make Me a Millionaire different?
Tim Bekker is not promising super-fast results like other on-line marketing trainers. He is focusing on long term results. The money you make will depend on how hard you work learning the affiliate marketing strategies, and how fast you take action. He does not promise you millions overnight, but offers you the chance to build up your million dollar online affiliate business gradually.

What does Tim Bekker's Make Me a Millionaire offer?
The training is a step by step program, and is suitable for starting up affiliates as well as advanced users. It is not a "get rich quick" program, and you need to follow the steps as you go. It offers an easy to follow learning plan, to help you get set up with your affiliate marketing business. It teaches techniques, traffic generation strategies and skills to make it happen.

Can you become a millionaire with Tim Bekker?
Tim is obviously not promising that everyone who buys this training package for a mere $7 will be making millions. Honestly speaking, it is up to you. You either take on the course and learn the techniques; implement the methods, or not. Nobody has ever made a killing in affiliate marketing by watching some videos. The choice is yours, but all the tools and knowledge you need are included in the program. Overall, I think the training module is a bargain, and is suitable for anyone who is serious about making money online.

Get 13 new ideas to start affiliate marketing. More articles are found on my free affiliate training site.